One reason I love being in Marketing is that we get to surf the web as part of our jobs.
That’s how we find amazing things like this cool video from Liquid Floor Systems Inc., Charlotte, N.C.
They made this video, on their own, about how our Consolideck SLX100 Water and Oil Repellent protects polished concrete. I can tout the wonderful amazing features and benefits of SLX100 all day long — but this one-minute, seven-second demo video from an independent installer has credibility I can only dream about.
That’s because they’re the guys out there paying the mortgage and putting kids through school with the work they do using products from manufacturers like PROSOCO. And they’re not choosing the products they use based on pretty packaging. They choose products because they perform as promised and do the job clients expect.
If any of the guys at Liquid Floor Systems are reading this, I hope you’ll correct me if I’m wrong.
It’s been my experience that paying clients can be unsympathetic if products fail. So when a contractor of the quality of Liquid Floor Systems — 40 years-plus in the business — not only uses SLX100 Water and Oil Repellent, but takes the time to show it off with a video, well, it not only makes our day, it lets us know we’re on the right track.
I just wanted to let the entire universe know, too.
End brag alert.
Here’s the Wipe Out! song from back in the day, in case the title of this post made you think of it.
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